Telemarketing/Telesales – Generating Business

The course is designed for all those people, Sales, Business Development, Account Mangers, Lead Generators, Appointment Setters and Sales Managers who promote and sell products and services over the telephone to potential or existing customers.

This course will provide valuable skills in:

• Communication
• The use of the Phone in Business
• Call Technique
• Opening the Conversation
• Building Rapport
• The Gatekeeper – Friend or Foe
• Questioning & Active Listening
• Planning the Call
• Controlling the call
• Sales Technique
• Overcoming objections
• Closing the sale

Course Content (Interactive – with role play where applicable -full training notes are provided)

• Identify Your Communication Style
• Use of the telephone – Psychology and Methodology
• The use of the telephone; call technique and voice control
• Building Rapport and communication skills
• Questioning & Listening Skills
• Sounding and generating confidence
• Understanding the advantages and limitations of the telephone
• Body Language on the Phone
• Understanding the Customer
• Understanding the Buyer
• The Gatekeeper – Friend or Foe?
• Buying motives
• The Sales Process
• The Sales Sequence
• Upselling
• How to plan, control & direct your calls
• Understand how a successful call should progress
• Closing the sale
• Features and benefits
• Overcoming objections